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Sales and Marketing for Language Service Providers
The language industry is hypercompetitive. Vendors know this from constantly coming up against rivals when pitching for business. And it’s been made even more competitive by the disruptions caused by Covid-19.
As a vendor, it is critical to identify new leads, convince them of your capabilities and win their new business. Word of mouth referrals are no longer enough and implementing a robust Sales and Marketing Platform is vital to succeed and grow.
Included in the webinar registration fee is a free copy of the Pro Guide: Sales and Marketing for Language Service Providers. A copy of the report will be sent to you within 24h of your webinar registration. If you have already purchased the report, or if your company is already a Slator Annual Research or Strategy Packages subscriber, contact Deppy Nikolaidou to register up to three persons to the webinar for free.
In this webinar Slator Managing Director Florian Faes and Research Director Esther Bond will present Slator’s Pro Guide: Sales and Marketing for Language Service Providers. It contains practical tools for success such as:
- An extensive list of translation and localization buyer job titles to build effective lead-gen activities
- A roadmap for building a Sales team and implementing a compensation and commission structure for sales and business development staff
- Valuable resources for Digital Marketers to benchmark website performance, domain rating, and social media use against the world’s leading language service providers
This webinar is ideal for:
- Owners and managers of SME language service providers
- Marketing directors, digital marketing managers and new lead generatorsÂ
- Sales directors and managers of new business development teams
Agenda: Tuesday, September 1st at 4-5pm CEST, 10-11am EST
16:00Â Â Â Welcome & Moderation, Andrew Smart, Commercial Director, Slator
16:05Â Â Â Pro Guide: Sales and Marketing for Language Service Providers overview and key tools presentation, Florian Faes, Managing Director & Esther Bond, Research Director, Slator
16:25Â Â Â Open Q&A
16:25Â Â Â Closing Remarks, Andrew Smart
17:00Â Â Â End
This webinar will be recorded and will be available online to registered attendees until September 30, 2020.