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Game QA and Localization Firm Testronic Appoints New COO

5 years ago

February 29, 2016

Game QA and Localization Firm Testronic Appoints New COO

People Moves ·

by Marion Marking

On February 29, 2016

5 years ago
People Moves ·

by Marion Marking

On February 29, 2016

Game QA and Localization Firm Testronic Appoints New COO

Electronic Arts (EA) veteran Keith Ramsdale was recently appointed chief operating officer of QA and localization firm Testronic. Before joining London-based Testronic, Ramsdale was the VP EU Major Markets at game developer EA.

Testronic is one of two divisions of Netherlands-based Catalis Group, which is listed on the Frankfurt Stock Exchange. The Testronic unit contributed 78% to the total revenues of the Catalis Group in 2014 and employs a staff of over 600. Its clients include some of the biggest game publishers, such as Ubisoft, Square Enix, and Sega.

Catalis’ other unit is London-based Curve Digital Entertainment, a consolidation of Kuju and Curve Digital Publishing; it acquired the latter in January 2016.

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Testronic deals with end-to-end testing, quality assurance, localization services, compliance, and certification in several industries aside from gaming, including media, publishing, e-commerce, and consumer electronics.

Ramsdale rose through ranks with EA, starting as UK National Account Controller in 1996 to VP and GM for Northern Europe, a post he held for over six years before he was named VP of EU Major Markets in 2014, according to his LinkedIn profile.

It is while Ramsdale oversaw Northern Europe for EA that he was included in the PCR Brit List 2014 (NewBay Media), which named the 50 most influential people in tech for 2014.

Things seem to be in flux at parent company Catalis. Before the January 2016 acquisition, the group announced in April 2015 it was seeking to sell its lab, Testronic Laboratories Belgium NV, for EUR 8.2m. The Group described the Belgian entity as “a specialized testing business,” which has “little interaction or business overlap with the wider Catalis SE Group.” No buyers have as yet been announced.

According to its latest annual report, revenues for Testronic were up 13% YoY from EUR 19.9m in 2013 to EUR 22.5m in 2014; as was adjusted EBIT, up 20% YoY from EUR 2.1m in 2013 to EUR 2.55m in 2014.

The latest figures for Testronic show revenues for the first half of 2015 to be at EUR 6.83m with an EBIT of EUR 0.42m, compared to EUR 6.82m and an EBIT of EUR 0.13m for the same period last year.

Per its latest quarterly report, “The Testronic business has historically been seasonal, with peak demand being felt over Q3 and Q4,” a trend the company expects will continue to the year ending 2015.

Slator reached out to Testronic for comment on Ramsdale’s appointment but received no response as of press time.

TAGS

Dominic Wheatleygame localizationKeith RamsdaleTestronic
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Marion Marking

By Marion Marking

Slator consultant and corporate communications professional who enjoys exploring Asian cities.

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