The 25-page Slator Pro Guide: Scaling an LSP Key Account is an essential resource for language service providers (LSPs) seeking to convert small clients into high-value relationships. The Pro Guide outlines a set of actions and tools that LSPs can apply to graduate minor accounts into major partnerships.
LSPs will gain valuable insights into buyer priorities and decision-making along with practical strategies for scaling an account and expanding share-of-wallet, through building expertise, demonstrating ROI, and sharpening customer focus.
Firstly, the guide provides a framework for LSPs to become more finely attuned to buyer priorities — such as showing the impact of localization and consulting upstream within their business — and to understand how these shape the buyer’s needs and expectations toward LSPs.
Next, the guide outlines four core service concepts that LSPs can apply to deepen customer focus and demonstrate a range of capabilities — along with the necessary agility — to be an effective partner supporting a broad and diverse range of account requirements.
A 1-page, easy-to-read table lifts the curtain on the key factors that underpin buyer decision-making when it comes to outsourcing translation and localization. Three contrasting outsourcing models are analyzed, with each model scored against five factors — cost levels, customization, co-employment risk, scalability, and flexibility.
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Furthermore, the guide describes seven strategies that buyers use to optimize their relationship with LSPs and manage the risks associated with outsourcing, allowing LSPs to pre-empt areas in which to add value, mitigate risks, and make the most out of the buyer-LSP relationship.
Next, the guide outlines how LSPs can build a successful service delivery program; one that is shaped by the customer’s specific industry and products, calibrated to the client’s concepts of quality and service, and targeted to the buyer’s reporting needs.
LSPs are also provided with detailed guidance on how to extract maximum value from translation team expertise and construct a service delivery team that facilitates the delivery of exceptional customer service.
The Pro Guide includes a comprehensive buyer framework for effectively assessing LSP performance and demonstrating localization RoI. Three metrics tables are provided: Metrics for Globalization Teams, Metrics for LSP Performance, and Metrics for Linguistic Quality.
LSPs are given the tools to establish a data-driven partnership with a three-page liftout of LSP metrics, including Metrics for Account Management, Metrics for Program Management, and Metrics for Linguistic Quality.
The Slator Pro Guide: Scaling an LSP Key Account serves as a vital toolkit for LSPs to establish the essential pillars of a mature localization account and become experts in buyer needs, unlocking share-of-wallet and evolving small accounts into high-value partnerships.
Table of Contents
|Gain valuable insights into buyer priorities — from showing the impact of localization to consulting upstream — and understand how these priorities shape the needs and expectations that buyers have toward language service providers (LSPs).|
|Read up on four core service concepts that LSPs can apply to deepen customer focus and demonstrate a range of capabilities — along with the necessary agility — to be an effective partner supporting a broad and diverse range of account requirements.|
|Buyer Decision-Making: Outsourcing to LSPs||12|
|Gain valuable insight into buyer decision-making with a 1-page, easy-to-read table of LSP outsourcing models for buyers. Includes key characteristics, pros and cons, and optimal buyer profiles. See how each model scores against factors that matter to buyers — cost levels, customization, co-employment risk, scalability, and flexibility.|
Pre-empt areas to add value to an account and align with buyer needs with a list of 7 strategies that buyers apply to optimize their relationship with LSPs and mitigate the business risks associated with outsourcing translation and localization services.
|Successful Service Delivery — A Guide for LSPs||15|
|Build a successful service delivery program shaped by the customer’s specific industry and products, calibrated to the client’s concepts of quality and service, and targeted to the buyer’s reporting needs with a size-page guide to successful service delivery. |
Take advantage of a 1-page table listing the areas of industry expertise and knowledge areas across ten verticals: technology, gaming, public sector, life sciences, media, engineering & manufacturing, finance, professional services, aerospace & defense, and travel & retail.
|Metrics for Buyers||21|
|Become an indispensable part of a buyer’s solution by understanding and supporting the internal metrics that matter most to localization buyers. Gain access to 2 pages of buyer metrics including Metrics for Globalization Teams, Metrics for LSP Performance, and Metrics for Linguistic Quality.|
|Metrics for LSPs||23|
|Establish a data-driven partnership with a 3-page liftout of LSP metrics, including Metrics for Account Management, Metrics for Program Management, and Metrics for Linguistic Quality.|
How to Use This Report
Slator’s easy-to-digest Slator Pro Guide: Scaling an LSP Key Account offers the very latest industry and data analyses, providing language service providers, end clients, and investors the confidence to make informed and time-critical decisions. It is a cost-effective, credible resource for busy professionals.