Why FIFA Partnered with DeepL to Localize World Football (or Soccer!)
The world’s football governing body FIFA chose language AI leader DeepL in a competitive RFP to help FIFA employees understand texts and ensure secure machine translation.
The world’s football governing body FIFA chose language AI leader DeepL in a competitive RFP to help FIFA employees understand texts and ensure secure machine translation.
Hidden deep in the German version of the laws of the beautiful game was a mistranslation which could have caused confusion as FIFA introduced the Virtual Assistant Referee for the first time in a World Cup.
Massive privacy breach at Translate.com, senior managers leaving TransPerfect in droves, RWS buying Moravia, Facebook launching neural machine translation, Pearl Linguistic going bust, and more than two dozen other stories that lit up the Slator website in 2017.
Download Slator's 2017 Buy-Side Report. Structured along industry verticals and featuring 30 buyers in a short profile, the report is a compilation of Slator buyer articles and features information such as buyer name, translation volume and spend, technology, sourcing approach, and other key insights.
FIFA’s Deputy Head of Language Services talks about what it takes to communicate to the world’s three billion football fans, why they prefer to work with freelance translators for most of their material, and why cost is only one factor in their outsourcing decision.
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