Covid Exposed Digital Marketing Gap Between LSP and Client — Lionbridge CMO
Why many LSPs were unable to pivot on their digital marketing efforts when Covid hit, according to Lionbridge’s Chief Marketing Officer, Jaime Punishill.
*New* Slator Pro Guide: Scaling an LSP Key Account — Growing Small Clients into Key Accounts
Why many LSPs were unable to pivot on their digital marketing efforts when Covid hit, according to Lionbridge’s Chief Marketing Officer, Jaime Punishill.
Some highlights from SlatorCon Remote December 2020 on topics such as M&A, medtech, machine translation, digital transformation, the future of TMS, and scaling linguistic services for online retail.
From technology, markets, and M&A to investment and the competitive landscape, the language industry leaders we interviewed in 2018 commented on a wide range of issues - here are our top picks.
The industry was abuzz with leadership changes. Two language industry CEOs stepped down after more than two decades at the helm, and a number of large companies announced key management adjustments. This was the year in language industry hires.
Activity was high among language service provider executives in the first half of 2018 as boardrooms and executive teams were reshuffled. Here are our top 10 picks from January to June 2018.
Lionbridge to lay off 119 employees in Vancouver (WA) by early June 2018. Layoffs could indicate a move away from software testing towards a renewed focus on core language services and technology business.
Amazon comes out guns blazing in general launch of Amazon Translate and enlists Lionbridge as showcase customer. Pricing in line with other tech giants Google and Microsoft while quality still likely trails DeepL.
Revenues for 2017 “just short of USD 600m”, says Lionbridge CEO John Fennelly in what he calls a year of transition. CEO comments on executive team restructuring, neural MT, and why his mandate is very simple.
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